Everyone talks about email subscribers and getting creating a email list… but what the HECK does that mean and why is it important for businesses? Let me break it down for you.

For all my artist & non-artist friends out there, you need email marketing because:
IT HAS THE MOST CONVERSION RATES vs. any other social media feed

It’s crazy how, “For the “Big 3” of social media (Facebook, Instagram, and Twitter), the engagement rate isn’t even 0.6%. Compare that to email’s average open rate of 22.86% and even its click-through rate of 3.71%.”

If that sounds a little too good to be true, ask anyone in the business field. I’m sure they will agree, because I’ve already asked them! (Campaign Monitor, Doni Brown’s Pivot Cosmetics, Jenna Kutcher, etc)

That is a HUGE difference when you are trying to book paid clients & customers, rather than try to sell to everyone and getting frustrated.

Email marketing allows you to personalize your message, connect with your audience, make them feel valued, personalize their experience, and have a better chance of repeat customers. **On a side note, it is ALWAYS more expensive to gain new clients than nurture and have older clients buy produces/services with you again.

Now, without further adu: 6 reasons why my favorite all-in-one, on brand, email marketing is FLODESK*

1. One monthly price, unlimited subscribers:

Unlike competitors, Flodesk doesn’t penalize you for growing your list. Whether you’re looking to start a small newsletter or build an email marketing empire, you pay the same monthly price — and not to mention, the first 30 days are FREE — NO CREDIT CARD REQUIRED!

Mailchimp, ConvertKit, Active Campaign, Mailer Lite, and the list keeps going, all offer a free trial, sometimes up to a certain amount of emails, but if you keep growing you have to pay more. I included some screenshots so you can check it out for yourself below.

I don’t know about you, but as an artist and podcaster, I can tell you that not all of the emails I send out have products, and the more listeners I get don’t always = more sales. Sometime I just like talking to you guys! But I don’t want to dump more $$$ every time I pass the amount of emails I send.

In a perfect world I’d send a million emails a month + work flows + landing pages! With Flodesk I can do all of that for $20/MONTH

2. Creative freedom:

Now, I KNOW you have gotten emails that are plain, boring, and that isn’t you at all! You’re an artist for crying out loud, a creative business owner. In today’s world you need something fresh that will allow people to enjoy interacting with you, your brand, and your products. For the first time ever in email marketing, you can use custom fonts and image collages with Flodesk. Umm. Yes please! I like my marketing on-brand. One other reason why I switched from ConvertKit to Flodek. Here are some examples:

3. Click and Drag Email Builder (Non-coders this is for you)

ALRIGHTTTTT Let’s talk about the annoying, sometimes-other-people-overcomplicate-it-for-no-reason email building!

At the foundation of everything: Your email has to do 3 things:

• Make sure you tell those who sign up about your brand/business

• Tell your people what you do

• Tell potential clients how you can help them.

In order to make sure your potential clients read the whole thing and get bored, your email has to grab them visually.
So if you want to look like you have an entire marketing team crafting and coding your every email, look no further! Flodesk puts the power of a professional designer in your pocket. Their click and drag email builder makes it easier than ever to create beautifully branded emails (no coding required).

4. 16 Templates designed to convert:

If you don’t have a lot of time to figure out what to write, look no further, Flodesk got your back!
To get you started, Flodesk has a library of gorgeous templates to help you welcome, nurture, and convert subscribers into customers. Built in partnership with other successful entrepreneurs, each template is designed to help you up your email game. Oh, and customizing them is simple. A few clicks and the templates transform to match your brand’s unique look and feel.

5. Creative freedom:

Want an easy way to connect email subscribers with the incredible content you’re sharing on social? Flodesk has you covered. Easily integrate your Instagram account into outgoing emails to showcase your most recent posts. Create a horizontal gallery or a pin-board style collage in seconds.
PS: If no one has told you yet, Pintrest is where you NEED to be as an artist. I’ll explain in a different post ;)

6. No more tag confusion:

You can forget about all the stress that comes from tagging. No more duplicate tags or thinking about it too late—Flodesk does all of the tagging for you! You can see which of your subscribers are most engaged, what they signed up for, what they clicked on, there’s tons of data automatically captured for you. And you have full segmentation capabilities!

* So there you have it! My top 6 reasons why, after months of searching for email builders, I went with FLODESK. Now let me be 100% transparent, if you sign up with my affiliate link, you will get %50 OFF your subscription FOR LIFE! And I will earn a commission at no extra expense to you. Keep in mind that I only share about companies that I truly believe in and I truly do love how easy Flodesk is. You will be SAVING money by using my code, so if you are ready to pay onlu $20/month for life click the button here!